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BACHELOR OF
BUSINESS ADMINISTRATION

Bachelor of Business Administration

Overview

The Bachelor of Business Administration (BBA) is a full-time, undergraduate course which prepares young graduates to take up challenging careers in entrepreneurship and corporate structures. This, in turn, enables them to acquire opportunities for higher studies in India and abroad, inspires entrepreneurial thought and the ability to become the job creators of the future.

In short, the course is designed to develop a diverse skillset in graduates thus enabling them to succeed as qualified industry professionals.

Objectives

BBA is not just a stepping stone to MBA, it is also a student’s first foray into a valuable on the job experience which will help them understand MBA or higher business studies courses better. At the end of the day every B-School and recruiter values experience which is an asset with a best in class BBA degree.

The primary objectives of this course are:

  • Character building and holistic knowledge nurturing
  • Decision making and analytical skill development
  • Soft skill development and simulated learning
  • Entrepreneurship and technical skills to handle real corporate circumstances.

 

Career Opportunities

Considering the growth of the Indian economy, there is an increasing need for management professionals skilled in business set-ups both in India as well as in the global markets. To cater to the market requirements, this BBA programme has been introduced at The Heritage Academy. Graduates of this course may opt for higher studies like MBA in India and abroad or become entrepreneurs to start their own business. Direct job opportunities can also be explored in Retail, Banking, Insurance, BPO and KPO Industries.

 

Full-time day course .

We follow the syllabus given by MAKAUT, WB

Admissions Open

We are inviting applications for the new Admission Session 2020-21 for all the full-time undergraduate courses taught at the institute.

 

KEY FACTS

To succeed in a Management career, one requires a strong foundation of knowledge, balanced approach and the drive to evolve with changing business dynamics. Bachelor of Business Administration [BBA] Programme synergises all this with an emphasis on:
  • Understanding the economic, social, political and cultural environment.
  • Nurturing and applying problem-solving, decision making and leadership skills.
The Programme prepares the students for a career in the industry as well as for Post-graduation in Management, Accounting, Finance, Marketing and Public Administration or related fields.

SCOPE & CAREER OPPORTUNITIES

Scope Our Bachelor of Business Administration [BBA] programme emphasizes the understanding of the economic, social, political and cultural environment, coupled with the acquisition of necessary problem solving, decision making and leadership skills. Career Objectives With the development in the Indian economy, there is an increasing need for resources in the field of management who are professionally skilled to manage any business situation, both in India as well as in global markets. To cater to this market requirement, Bachelor of Business Administration [BBA] at The Heritage Academy, provides aspirants with the right platform to chart their career graphs. Our graduates can also opt for higher studies like MBA, in India and abroad, or become entrepreneurs, forming their own start-up ventures. Direct employment opportunities can also be explored in the fields of retail, banking, insurance, BPO and KPO industries.

COURSE DETAILS

Course Breakup

Semester Paper Code Paper
FIRST
BBA - 101
102
103
104
105
106
English - I
Mathematics - I
Statistics - I
Economics - I
Indian Society & Culture
Computer Applications - I
SECOND
BBA - 201
202
203
204V
205
206
English - II
Mathematics - II
Statistics - II
Economics - II
Psychology
Computer Applications - II
THIRD
BBA 301
302
303
304
305
306
Principles of Management
Business Environment
Business Regulatory Framework
Business Economics
Business Communication
Financial Accounting
FOURTH
BBA 401
402
403
404
405V
406
Production Management
Materials Management
Financial Management - I
Marketing Management - I
Human Resource Management - I
Management Information Systems
FIFTH
BBA 501
502
503
504
505
506
Financial Management - II
Marketing Management - II
Human Resource Management - II
Fundamentals of Entrepreneurship
Environment Management
Transport Management
SIXTH
BBA 601
602
603
604
605
Financial Management - III
Marketing Management - III
Human Resource Management - III
Health Care Management
Social Research Methods
Sessional 681 Study Paper* & Viva Voce (50 + 50)
We follow the syllabus given by MAKAUT, WB

FACULTY

Faculty Details

Name Designation Qualification & Experience Contact Info
Prof. Suman Kumar Bedajna, DC-Academics Assistant Professor M. Phil (Management), M.Sc (Economics), B.Sc (Economics) Email: sumankumar.bedajna@heritageit.edu
Prof. Arpita Sil, DC-Discipline and Mentorship Assistant Professor M.Phil, M.Com (Accountancy), B.Com (Accountancy) Experience: 9 yrs Email: arpita.sil@heritageit.edu
Prof. Bratin Maiti Assistant Professor MBA, B.Tech, B.Sc Experience: 10 yrs Email: bratin.maiti@heritageit.edu
Prof. Sangita Ghosh Assistant Professor M.Phil, MBA, B.Tech (IT) Experience: 8 yrs Email: sangita.ghosh@heritageit.edu
Prof. Sreyasi Ray Assistant Professor MA (Sociology), PGDHRM, DSW Experience: 12 yrs Email: sreyashi.ray@heritageit.edu
Prof. Ananya Banerjee Panda Assistant Professor MBA (Finance), M.Com Experience: 7 yrs Email: ananya.banerjeepanda@heritageit.edu
Prof. Sudipta Roy Assistant Professor B.Sc (Maths), M.Sc (CU) Experience: 2 yrs Email: sudiptaroy@tha.edu.in
Prof. Sarika Agarwal Assistant Professor Chartered Accountant Experience : 13 yrs Email: sarika.agarwal@heritageit.edu
Prof. Asit Patra Assistant Professor MBA, M.Com, LLB Experience: 15 yrs Email: asit.patro@heritageit.edu

INFRASTRUCTURE

  • Postal FacilitiesAll postal facilities are available at the East Kolkata Township P.O. located nearby. There is also an arrangement with DTDC so that members of faculty, staff and students can also avail the courier services themselves.
  • Lecture and Tutorial RoomsClassrooms are very spacious, airy and equipped with overhead projectors and modern magnetic ceramic boards. Separate tutorial rooms are also available for special classes. Model classrooms are fitted with LCD Projectors with a white screen.
  • Central Computing FacilitiesA Central Computer Centre is exclusively available to the students for net surfing and online study. All post-graduate degree awarding departments have their own project laboratories for, research and development work. All the computers are LAN connected with 200Mbps leased line 24/7. All students are provided with unique Email IDs to give them constant access to institute related information. A Satellite Interactive Terminal (SIT), installed by ISRO and WBUT, with video conferencing facilities is also available.
  • Sports / GamesThere are excellent facilities for outdoor games and sports like cricket, football, volleyball, basketball, golf and swimming, managed by a Sports Officer and a Swimming Instructor.
  • Health CareA medical unit is available on campus aside from arrangements with hospitals located nearby.
  • Fire FightingAs per stipulations of the West Bengal Fire Fighting Services Act, dedicated plumbing and fire fighting cylinders have been provided in each floor of the Institute building.
  • TransportationTwo-way transportation is available from prominent locations in Kolkata at scheduled hours based on students' demand. Transport facilities for members of faculty and staff, as well as for visitors, are available from the Traffic Island near Ruby General Hospital.
  • Common RoomsThe Institute has common rooms (separately for boys and girls) equipped with indoor games facilities like Table Tennis, Carrom, Chess, etc.

ADVANTAGE

  1. It is beneficial to all those candidates who have their plans to do MBA in future. The course structure of the BBA programme is designed in such a manner that it acts as a foundation for the MBA programme. This course helps an aspirant to study about the economic trends, fiscal policies and also the different administrative and commerce-oriented techniques to deal with the various operations and transactions in the commercial world.
  2. It is a Professional Course, which means that aspirants have a better chance of securing a job suited to their merits more easily as compared to other graduation courses.
  3. The curriculum has been designed in a way to impart practical corporate knowledge with various classroom activities. This prepares our students to face real-life scenarios at ease.
  4. BBA is an ideal degree course for people with multiple talents. This is because it covers so many areas that one is bound to find different areas to build their career expertise in. However, it also helps identify a student’s core competence to de-clutter any confusion they might have faced at the time of choosing the right graduation degree.
  5. Learn real-life business-related decision-making skills with a simulated learning environment ideal for knowledge and skill development. This opens doors to Entrepreneurship opportunities for people who have a dream of making it big in the world of Business.
  6. BBA is a flexible graduation degree that can be the perfect foundation for a master’s degree in any of the following streams namely:
    • General MBA,
    • CRISIL Certified Analyst Programme (CCAP),
    • Executive Programme in Applied Finance,
    • Hospitality and Tourism Management,
    • International Post Graduate Diploma in Risk Management,
    • Master in Financial Management (MFM),
    • Master in Management Studies (MMS),
    • PGDM (Post Graduate Diploma in Management),
    • Post Graduate Diploma in Chartered Financial Analyst (CFA) and many more.Apart from the usual corporate roles, our BBA graduates can seek employment in share trading, business corporations, industries, print media, Government sector, IT industries and so on.

FEES & FUNDING

Particulars Amount
Tuition Fee 50,000
Library Fees 2,000
Total Fees (per semester) 52,000
Admission Fee (One time) 10,000
Caution Deposit (One time, refundable) 10,000
Students Council Fees (One time) 1,200
University development Fee (One time) 1,650
Payable at the time of admission 74,850
Total Course Fees (Excluding Caution Deposit) 3,24,850