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M.SC. MEDIA SCIENCE

M.Sc in Media Science

Overview

With the ever-changing landscape of media in the world, keeping up with new trends is the need of the hour. Media education is, therefore, moving towards a more practice-oriented, performance-driven, interactive and technology guided approach, for speedier deliveries meant to meet deadlines. Keeping these factors in mind, the students of this course work on live projects from the first semester itself. With multiple internships, industry interactions, events and competitions throughout the course, they gradually gear towards becoming industry-ready professionals.

Objectives

Our Masters’ programme gives Actual World Experience (AWE) in today’s performance-driven, technology-guided interactive media. Students work on live projects from the very first semester and through internships, industry interactions and events, are prepared to be industry-ready professionals.

Career Opportunities

Our Masters’ programme is focused on reality-based education:

  • Multiple internships
  • Live projects
  • Competitions
  • Regular assessments
  • 24×7 work atmosphere

 

This prepares students for placement opportunities in more than 30 careers across media, including:

  • Journalism
  • Advertising
  • Public relations
  • Corporate communications
  • Event management
  • Digital and social media

Placements take place in the final semester.

Click here to download the syllabus

Admissions Open

We are inviting applications for the new Admission Session 2020-21 for all the full-time postgraduate courses taught at the institute.

 

KEY FACTS

The Master's programme gives Actual World Experience (AWE) in media. The course is focused on providing students with the real picture of the media world along with special skills that give them an edge over other fresh media professionals. Live projects, competitions, regular assessments and a 24x7 work atmosphere readies you for the industry. As a part of the curriculum, the students work on industry projects from the first semester. From documentaries to presentations everything is addressed by the curriculum. These activities comprise workshops, event launch, technical experience with equipment in well-appointed labs of the institute, lateral thinking in different environments. Students are expected to work alongside their classes in these activities, therefore multitasking and handling professional responsibilities simultaneously.

SCOPE & CAREER OPPORTUNITIES

This industry-oriented masters programme is focused on giving you a clear understanding and necessary knowledge on how the media world actually operates, with special skills that give you an edge above the rest. These include:
  • Multiple internships
  • Live projects
  • Competitions and academic participation
  • Regular assessments and
  • 24x7 simulated professional atmosphere
All of these prepare students to face placement opportunities in over 30 plus career path across media, advertising, public relations, corporate communications, event management, digital and social media. Placements take place in the final semester of the course.
Television Film Radio Print Advertising Event Management Public Relations Digital Media
Reporter Scriptwriter Producer Reporter Client Servicing Client Servicing Account Manager Content Creators
Assignment Desk Cameraman Programmer Editors Planning Production Executives Media Relations Researchers
Scriptwriter Assistant Director Radio Jockey Designers Copywriter Traffic Managers Content Creators Social Media Monitoring
Editing Editor Marketing Marketing Media Planner Business Development Digital Media Executive Advertising
Production and Post Production Production and Post Production Sales/Activation Photo Journalist Visualizer Visualizer Marketing Marketing

COURSE DETAILS

Course Breakup

Semester Paper Code Paper
FIRST
MMC101
MMC102
MMC103
MMC104
MMC105
MMC106
MMC107
MMC108
MMC109
Mass Media & Communication
Understanding Media in Historical Perspective
Introduction to Journalism
Indian Constitution, Media Laws & Ethics
Introduction to Advertising & Public Relations
Introduction to Visual Language: Photography & Videography
Still Photography & Videography Lab
Lifestyle Management Skills: Advanced Soft Skills & Theatre Workshop
Basic Media Software (Lab)
SECOND
MMC201
MMC202
MMC203
MMC204
MMC205
MMC206
MMC207
MMC208
MMC209
Development & Environmental Communications
Folk Traditional & Popular Media
Film Theory & Practice
Applications of Information Technology in Media
New Media & Cyber Technology
Writing Editing Practicals: Publishing a newsletter
Advanced Multimedia Software Lab
Digital Filmmaking Lab
Summer Internship
THIRD
MMC301A
MMC302A
MMC303A
MMC304A
MMC304A
MMC304A
MMC307A
MMC301B
MMC302B
MMC303B
MMC304B
MMC305B
MMC306B
MMC307B
MMC301C
MMC302C
MMC303C
MMC304C
MMC305C
MMC306C
MMC307C
MMC301D
MMC302D
MMC303D
MMC304D
MMC305D
MMC306D
MMC307D
Management Principles & Media Business
Communication Research
Advanced Print Journalism & Photo Journalism
Cyber Journalism
Print Practicals including Photo Journalism: Publishing a tabloid/ newspaper
Conducting a media research related to print & cyber media
Web journalism practicals: Creating a web page using dreamweaver
Management Principles & Media Business
Communication Research
Radio Theory & Practice
Television Journalism
Production of studio based television programme using multi camera set up
Conducting a media research related to television or radioe
Production of a radio drama/documentary
Management Principles & Media Busines
Research on Visualization & Design Strategies
Graphic Design principles, Typography & layout
Principles, styles & History of Animation
Design Software Lab: Designing invitation cards, brochures, book covers
Animation Software Lab: Making a one minute 2D animation film
Video / Composting Lab
Management Principles & Media Business
Research on Copywriting & Visualization Strategies
Marketing Fundamentals & Corporate Communications
Consumer behaviour & Brand Management
Publicity for an Event: Preparing Press Kit, Organizing Press Conference
Comprehensive Multimedia Ad Campaign
Corporate Filmmaking
FOURTH
MMC401A
MMC402A
MMC403A
MMC404A
MMC405A
MMC401B
MMC402B
MMC403B
MMC404B
MMC405B
MMC401C
MMC402C
MMC403C
MMC404C
MMC405C
MMC401D
MMC402D
MMC403D
MMC404D
MMC405D
Comparative Media Studies
Live project
Dissertation & Viva
Opening a Website & Content Creation
Internship
Comparative Media Studies
Live project
Dissertation & Viva
Production of a Television News Bulletin
Internship
Advanced Animation Techniques
Live project: Developing Corporate Identity through Logo & Corporate Stationery
Dissertation & Viva
Production of a TVC with animation
Internship
Principles of Event Management
Live Event Project
Dissertation & Viva
Planning & Executing an Exhibition
Internship
Click here to download the syllabus

FACULTY

Faculty Details

Name Designation Qualification & Experience Contact Info
Prof. (Dr.) Madhupa Bakshi Dean & Professor PhD, AIMA, AMU Experience: 20 yrs Email: madhupa.bakshi@tha.edu.in
Prof. Barnali Ray Assistant Professor M.A., M.Phil. (C.U.) Experience: 16 yrs Email: barnali.ray@tha.edu.in
Prof. Rajesh Hanmat Shinde Assistant Professor M.A. (Leed Beckett University, UK), B.Sc (Pune University) Experience: 15 yrs Email: rajesh.shinde@tha.edu.in
Prof. Arjun Chatterjee Assistant Professor MA - Conflict Security and Development(University of Sussex, United Kingdom), MA - English ( University of Calcutta, India) Email: arjun.chatterjee@tha.edu.in
Prof. Agnijita Mukherjee Assistant Professor AJKMCRC Jamia Millia Islamia Univ. Delhi Experience: 3 yrs Email: agnijita.mukherjee@tha.edu.in
Prof. Subhrajeet Ganguly Assistant Professor M.A in Journalism & Mass Communication Email: subhrajeet.ganguly@tha.edu.in
Manasi Agarwal Teaching Associate M.Sc. in Media Science, 2 years Email: Email: manasi.agarwal@tha.edu.in

INFRASTRUCTURE

Lecture and Tutorial Rooms Classrooms are very spacious, airy and equipped with overhead projectors and modern teaching aids. Separate tutorial rooms are also available for special classes. Model classrooms are fitted with LCD Projectors and white screen. Computing Facilities The Academy has implemented an IT network infrastructure with well LAN connection and internet connectivity of 64 Mbps leased line. All students are provided with unique Email IDs for access to Academy related information. Some of the outstanding features include:
  • Spacious seminar halls with excellent acoustics for interactions with practitioners and other professionals
  • An excellent library with unmatched academic content and aesthetics
  • Halls of residence for students
  • Food court built to the highest standards of hygiene
  • Administration block
  • Departmental stores
  • Students’ Activity Centre
  • Recreational Facilities
  • Healthcare Centre, and
  • Many more features that provide a unique learning and living experience
  In short, the campus provides an ideal environment for young minds to explore new ideas, encourages creativity and independent thinking, even as it facilitates faculty to engage in research that combines both rigor and relevance; the staff to cultivate empathy toward students, and for all to develop the twin qualities of a lifelong yearning for learning and a compassionate and caring attitude towards fellow human beings.

ADVANTAGE

We aspire to meet all the challenges of a global society while retaining traditional values, in order to stay committed to developing industry-ready media professionals. This is why our course encourages students to break out of their chrysalis and become mature individuals with a determination of shaping a distinguished career as a well-rounded professional. The PG programme focuses on Actual World Experience (AWE) approach with live projects, internships, competitions, regular assessments and 24x7 simulated work atmospheres.

FEES & FUNDING

Particulars Amount
Tuition Fee 75,000
Library Fees 2,000
Total Fees (per semester) 77,000
Admission Fee (One time) 10,000
Caution Deposit (One time, refundable) 10,000
Students Council Fees (One time) 800
University development Fee (One time) 1,100
Payable at the time of admission 98,900
Total Course Fees (Excluding Caution Deposit) 3,19,900